Kirill Tatarinov Takes ALS Ice Bucket Challenge

Kirill Tatarinov Takes ALS Ice Bucket Challenge

Microsoft Business Solutions Group executive vice president, Kirill Tatarinov, recently took the ALS ice bucket challenge to raise funds and awareness for the fight against amyotrophic lateral sclerosis (ALS), commonly known as Lou Gehrig’s Disease.

VIDEO: Tatarinov Takes ALS Ice Bucket Challenge

“What an amazing opportunity it is for us to bring awareness to this event and raise some funds for people who are suffering from it and hopefully for the research to prevent the disease from happening in the future,”  said Tatarinov.  “I’m happy to accept the challenge and bring awareness [about ALS].”

As wearable technology and big data become increasingly intertwined, health care experts are seeing the early benefits that analytic software like Microsoft’s solutions can bring to the treatment of ALS and other disorders like Parkinson’s and Alzheimer’s by providing valuable insight into patient experience with the disease.

Case-in-point–Intel recently announced its participation in a study that combines wearable technologies and big data to track the progress and symptoms of neurological disorders.

“Data science and wearable computing hold the potential to transform our ability to capture and objectively measure patients’ actual experience of disease, with unprecedented implications for Parkinson’s drug development, diagnosis and treatment,” said Todd Sherer, CEO of The Michael J. Fox Foundation.  The Michael J. Fox Foundation is partnering with Intel on the project.

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