24 Sep Business management software systems to see growth in SaaS
The research firm recently adjusted its earlier projections of the overall tech market growth from 8.1 percent growth in 2015 to 5.6 percent. The same report predicts that growth in spending on business management software systems will see a rate of 6.7 percent through 2015.
Among the leaders of the business management tech sector will be Customer Relationship Management software as a service (SaaS), mobile applications and analytics.
“Whatever the changes on the customer-facing parts of the business, firms still need the back-office systems that are used by employees to run the business,” said the Forrester report. “Despite these regressions, customer-process tech spending will remain a key driver of growth, particularly in the US.”
Nearly half of the spending on the top tech sectors in 2015 will take place in the United States. This creates a great opportunity for business management systems providers and consulting firms to grow their cloud practice in 2015.