17 Mar Beverage Distributors on St. Patrick’s Day
About $4.8 billion is expected to be spent by Americans celebrating St. Patrick’s Day this year, according to the National Retail Federation. The number comes from the results of a recent report they released and much of that 4.8 billion will be spent on beer with 30 percent of celebrators expected to go to a bar and about 20 percent expected to attend a party. With all of those green beer sales, beverage distributors more than likely have seen an increase in order sizes over the last month.
“Beer distribution is intimately tied to the fabric of the American economy, evidenced by the multiplier processes that connect beer distribution to the other parts of the economy. Personal services sectors are most impacted by beer distribution. Beer distribution also significantly impacts food services and drinking places, real estate, credit cards, pension funds and retail stores,” said a recent report from the National Beer Wholesalers Association (NBWA).
Beer distribution accounts for $54 billion of the national gross domestic product, according to the NBWA study. The United States is home to more than 2,000 brewers and that number grows as the rise of craft brewing is spreading into all 50 states. With the explosion of the craft brew industry in recent years and the increased demand for specialty import brews has created new lines of business for many beverage distributors.
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